The California Raisin figures were part of an 80s grape industry
ad blitz, which was extremely brilliant, but we do not know why
exactly. The Raisins were a claymation blues band that not
only graced commercials and animated specials, but also made it
to toy stores and fast food restaurant happy meals. As the
commercials became more and more successful, guest grapes would
appear, like Ray Charles and Michael Jackson.
The real musicians behind the Raisins released four studio
albums, and a Saturday morning cartoon, called The California
Raisin Show, lasted for a mere 13 episodes. Not only could
you get the figures, but also lunchboxes, t-shirts, comic books,
posters, and costumes.